Remember or. Recycle

You know Kim’s game? Well this is the sustainable 2020 version of the scout favorite learning game. But with a twist.

YEAR
2020
CLIENT
Fretex
WHAT?
Social Media Campaign

THE EXPERIMENT

In Norway, kids have over 600 toys, each. That is a lot. Probably way more than one can appreciate, or even remember. We decided to try it out. The rules are simple, anything you can remember – you can keep. If you can’t the child is presented with the option to give it to Fretex, so that someone else can have use for it.

Can you remember what you have in the attic?